Welcome

What is Flexible Dieting? Flexible dieting is a fairly new concept and has taken the health and fitness industry by storm over the last few years. You may have heard of it being referred to as IIFYM or “If it fits your macros”? And although it has been scientifically proven to be a successful form […]

Overeating is something that is easily overlooked and in many cases socially accepted, particularly in the fitness industry. Notions such as cheat meal days are often celebrated and bragged about, yet what those individuals do not realise is that they are in a vicious restriction and binge eating cycle.

Think back to a time where you were absolutely full to explosion, was it at Christmas lunch or birthday dinner with the family, or was it you, by yourself in your kitchen after a tough day at work? Either way, how did you feel about it? Did you feel ok but just a little sick from too much food? Or did you feel completely guilty about what just happened?